Tractor entrepreneurship with 100% coverage
and 100% efficiency
In three years, Urakointi Uutiset has taken its place as the number one medium amongst tractor professionals. This indicates also that our readers have a specific need for reading about issues in the field of tractors.
When the journal addresses work from the perspective of a tractor professional, it provides inspiration for its readers. When the journal focuses in particular on what the work means for the worker, not just looking at it in relation to the characteristics of the machinery, the reader gains new viewpoints. When the journal is read meticulously, also the advertisers get their money's worth.
Wanting to gain visibility in Urakointi Uutiset indicates that the businesses have a need to approach the customers via professional media.
Urakointi Uutiset uses the AKE vehicle register's tractor ownership data as the primary basis for its address list. We utilise the register's owner data for finding tractors first registered in 1990 or more recently. Our distribution ensures 100% coverage. The directed distribution of Urakointi Uutiset is approximately 70,000 issues.
Seppo Pentti
Editor-in-chief
