Kevyt Kuljetuskalusto

We reach everyone

The journal Kevyt Kuljetuskalusto was first published in 1996, to fill a clear gap in the Finnish media. There were no specialist journals for vans, delivery vehicles, and cross-country vehicles. Transport volumes and quality requirements are constantly increasing, and this high-quality journal focusing on this specific sector has reached its target group, as the constantly increasing number of readers proves.

The distribution concept for Kevyt Kuljetuskalusto uses up-to-date vehicle owner data evaluated according to the registration number so that the campaign of the five journals reaches all owners of vans, delivery cars, and cross-country vehicles. Those who own three or more vehicles from the category in question will receive every issue of the journal. With this precise targeting, an advertisement in Kevyt Kuljetuskalusto reaches 136,000 professionals in the field each month.